Monday, February 18, 2013

Gucci and Hirohiko Araki, "JoJo's Bizarre Adventure" Artist Collab

High fashion brand Gucci has teamed up with the artist behind "JoJo's Bizarre Aventure", Hirohiko Araki for their Spring 2013 Cruise Collection.

"The Gucci Cruise collection comes to spectacular life in an extraordinary 3-D comic strip created by the renowned Japanese manga artist Hirohiko Araki in collaboration with Gucci creative director Frida Giannini. Taking inspiration from Giannini’s colorful and vibrant Cruise collection for Spring 2013, Araki crafted a whimsical and quirky story about a young woman named Jolyne Cujoh who finds herself caught in the mystery of a strange and puzzling Gucci keepsake left behind by her late mother. Somewhere, somehow entwined in the fashion may be a unicorn. Here, in its entirety: “Jolyne, Fly High with Gucci.”

The manga first appeared in SPUN magazine Japan in 2011. The manga is now available for viewing in English on Gucci's facebook. Here's some of the manga looks with their real life counterparts.





Video of Tokyo's window display back when the manga first became available. You can catch variations of this display in select U.S. Gucci boutiques now.

Do you know of other high fashion brands that have collaborated with manga or anime series? Please share in the comments!
Source 1 | Source 2